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2017-09-13

Facebook's new guidelines could block news outlets from ad revenue



Facebook releases guidelines on ad content, prohibits monetization of violence, porn, drugs, hate, debated social issues, and other content types 



Facebook: Every day, people come to Facebook to connect with stories from creators and publishers they love. Fostering an ecosystem where creators and publishers of all sizes can connect with their fans and earn money for their work is a critical part of creating these connections and experiences for our community.

We want to support a diverse range of creators and publishers, which is why we’ve introduced a range of monetization options, including Branded Content and Instant Articles. More recently, we’ve been testing Ad Breaks with a group of publishers, and we’re working on opening it up more broadly.

As we continue to expand our monetization offerings, it’s important that we provide clear guidelines around what can and cannot be monetized on our platform. Many of these experiences are made possible through ads from over 5M advertisers on Facebook, and they need to feel confident and in control over where their ads appear.

Image source. Facebook.com


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