Adobe acquires Sayspring in voice technology, AI push

Adobe says it has acquired voice app startup Sayspring; Sayspring CEO says it will do away with paid plans and the platform will become invite-only

Searching the web, shopping online and queueing up your music playlist is as easy as uttering a few commands thanks to the rise of voice technology. Fast becoming our go-to way of interacting with technology, it’s estimated that 55% or 70 million U.S. households will have a smart device like Amazon Echo, Google Home or Sonos One by the year 2022. We have been actively experimenting with voice interfaces across our product offerings over the past few years, and we’re excited to take the next step forward with the acquisition of Sayspring, Inc., which closes today.

“The way we interact with our devices is at a significant inflection point,” said Abhay Parasnis, executive vice president and CTO. “We’re moving beyond the keyboard and mouse and even our touch screens to using something that is even more natural — our voice — to interact with technology. Voice tech is growing fast, and we strongly believe it must become an integral part of Adobe’s portfolio moving forward. We’re excited to welcome Sayspring to Adobe, and we’re looking forward to putting the technology to work to empower more people to create next-generation voice experiences.”

Founded in 2017, New-York based Sayspring has technology that makes it easy to design voice applications without coding. The full Sayspring team will join Adobe on Tuesday, April 17, and we’ll begin to integrate the technology into our product portfolio. Details about our plans for Adobe voice solutions will be communicated at a later date, in the meantime Sayspring customers will continue to have access to the platform.


For more information about Sayspring and customer support during this transition, read the post from Mark Webster, Sayspring’s Founder.