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2024-10-01

G-SHOCK Unveils Black and White Collection Featuring Striking Color Scheme

Casio America, Inc. proudly announces the release of the Black and White Collection of G-SHOCK watches. Featuring a bold and sophisticated color scheme, the release includes five iconic Casio G-SHOCK models reinvigorated with a newly developed white dial to elevate the timeless designs to a new level.


G-SHOCK Unveils Black and White Collection Featuring Striking Color Scheme


Designed for those who seek both durability and style, each model in the collection combines the ruggedness that G-SHOCK is known for combined with a sleek, fashion-forward look. The brilliant white dials, crafted with a transparent vapor deposition process, shine brighter than ever and complement the tough black exterior for an eye-catching contrast.

The GA2100WD-1A brings a fresh take on the best-selling GA2100 series, an iconic collection known for its octagonal bezel and raised hour markers. A top choice among fashion lovers, the model's newly developed white dial perfectly balances reliability and modern design.

Offering a bold and powerful aesthetic, the GA700WD-1A features an intricate design with an analog-digital combination. Complete with multi-dimensional hands that provide a standout look, the iconic timepiece is now enhanced with a striking black and white colorway.

Similarly, the GA100WD-1A introduces a blend of analog and digital displays, offering a millisecond stopwatch, speedometer, and JIS class-1 magnetic resistance. Its symmetrical face design and lightweight, shock-resistant aluminum hands are now accompanied by the crisp white dial for added style. This fresh design brings a modern touch of elegance to the bold timepiece.

Also included in the collection, the GA110WD-1A features an oversized dial and cog-shaped components that fuse both analog and digital displays. With its shiny silver indices and intricate details, this model is a perfect representation of G-SHOCK's signature toughness, now redefined with the striking new color scheme.

Finally, the DW6900WD-1 celebrates the iconic DW6900 series, originally launched in 1995 and renowned for its distinct durability. Its "Triple Graph" LCD dial design remains a fan favorite, and the addition of a white dial breathes new life into the classic timepiece.

The Black and White Collection exemplifies G-SHOCK's relentless pursuit of innovation and style, combining rugged durability with a sleek, contemporary aesthetic. This modern update seamlessly blends G-SHOCK's timeless designs with cutting-edge style, offering a bold yet refined look that appeals to both loyal fans and new enthusiasts alike.


Each timepiece is equipped with technology including:
  • Shock-resistant structure
  • 200M Water Resistance
  • Stopwatch
  • Countdown Timer
  • Daily Alarm
  • LED light backlight

The GA2100WD-1A ($110), GA700WD-1A ($110), GA100WD-1A ($120), GA110WD-1A ($140), and DW6900WD-1 ($110) will be available for purchase at select retailers, G-SHOCK.com, and the G-SHOCK Soho store on 10/01/2024. For more information about the new releases and the G-SHOCK brand, visit gshock.casio.com/us.


SOURCE Casio America, Inc.

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